One Way To Significantly Increase Your Success Rate

A Sales Success Story With Jill Shroyer

success rate

Like most things, sales conversations require a balance to increase your success rate.

You want to show your expertise, but not drown clients in information. You want to listen to your client’s questions, but not get too far off topic. Take control of your sales conversations in a kind way. Knowing how to guide the conversation is one way to significantly increase your success rate.

Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, get tips on controlling your sales conversations during this Sales Success Story on this episode of the Sales Maven Show.

Jill Shroyer is the CEO & Founder of Expedition HR who worked over 20 years in human resources across three industries. Expedition HR helps small businesses prevent sticky situations through setting them up with a solid human resources foundation and providing expert ongoing HR support. Jill is a self-proclaimed “professional sticky situation solver” and the best-selling author of the book, Conquer Sticky Situations. She is visiting the podcast again after her previous On-Air Coaching to give all the details of the success she gained from implementing strategies learned from Nikki.

In today’s episode, Nikki and Jill talk about how to take control of sales conversations.

From Jill’s experience, the one way to significantly increase your success rate is to use the pre-framing strategy.

Both women discuss examples of why the pre-framing strategy is a kind way to guide clients through sales conversations. Listen as they share ways to create safety and trust in sales conversations with the pre-framing strategy.

Nikki wants to invite you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!


In This Episode:

[00:42] – Welcome, and thank you for listening!

[02:50] – Jill Shroyer explains when businesses should appoint a dedicated HR person.

[05:17] – Jill shares the reason behind her book about conquering sticky situations.

[07:35] – Why did the pre-framing strategy make Jill’s clients feel more comfortable and involved in the process of her sales conversations?

[10:32] – Nikki gives an example of a pre-frame to help you imagine the strategy in use.

[13:11] – You can answer a lot of questions by pre-framing your sales conversations.

[15:25] – “Safety first”, even in sales. How can you create a safe atmosphere for your sales conversations?

[17:34] – Safety and trust go hand in hand.

[19:17] – Jill says that Nikki is both a sales and business coach with all the valuable insight Nikki shares with the Sales Maven Society.

[21:12] – Jill says the Sales Maven Society is where she finds a lot of solid contacts for networking.

[23:57] – Thank you for listening. Nikki is so grateful you are here!


Find Nikki:

Nikki Rausch

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Sales Maven Society

To download free Resources from Nikki:


Find Jill:

Jill Shroyer

Email | Instagram | LinkedIn

Conquer Sticky Situations: A Fresh and Empowering Approach to Tough Talks at Work and in Life

Grab Jill’s freebie: 7 ways to prevent sticky situations in your small business.

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