Is It Safe- Creating A Safe Environment For Your Clients

safe environment

An important selling technique is knowing how to create a safe environment for your clients. Safety can come in many forms and serve multiple purposes in the selling process. Safety in the context I’m talking about is knowing how create a safe environment to put your clients at ease so they’re more open to hearing your…

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Delivering on Expectations

Client Relationships, Selling, Business Tips

Recently, while having a discussion with a client, she mentioned her favorite color was red. As soon as she said “red,” I imagined fire engine red. Then she said, “Not candy apple red, blood red.”  If she had not clarified the shade of red, I would have gone on thinking my version of red was…

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