Stop Bait & Switch Selling

Bait and switch, misleading customers, savvy sales tip, transparency, relationship selling

A sure fire way to ruin a relationship is by misleading someone. Whether you fib to your partner, your boss, your best friend or to your client, the relationship will suffer and may even be damaged beyond repair. Misleading clients in marketing and in sales is known as bait and switch. Many times bait and…

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